Local ad agency The VIA Group began blanketingBesides the aforementioned pizza boxes at Portland Pie, I know the Pratt Abbott laundromat on the corners of Main and Seavey streets has a makeshift Salvation Army sign draped on the side of the building. Am I missing any other examples of The VIA Group's noteworthy ad campaign in Westbrook?
Portland, South Portland and Westbrook on Monday with a pro bono grassroots ad
campaign on behalf of The Salvation Army, designed to boost awareness and
donations during a typically slow time of year for the charitable organization.
Roughly 50 area businesses are donating space for the effort, including the
Portland Pie Co., which will have ads stamped on the underside of its pizza
boxes, and Novare Res, where messages will be painted on the bar's
mirrors.
h/t: Portland Psst!
- John C.L. Morgan
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