[F]or Olympia Sports, a 185-store chain based in Westbrook, [small towns]A profile of Coffey can be read here.
are keys to success. Olympia, which was founded by Portland resident Edward
Manganello 35 years ago, has expanded across New England and grown into a major
player in the retail sports industry, thanks in part to a strategy of selling
family sports equipment in towns lacking a large retail presence. "We went to
smaller, remote markets that have little or no competition. There is quite a
need there," Olympia President Dick Coffey said Tuesday in his Westbrook office.
- John C.L. Morgan